by Lois Hoffman | Jun 16, 2022 | Book Marketing
What is content marketing for writers? According to content marketing guru and strategist Neil Patel, “Content marketing is a long-term strategy that focuses on building a strong relationship with your target audience by giving them high-quality content that is very...
by hspbrandswan | Nov 8, 2016 | Book Marketing
I’ve yet to talk with an author that says, “My book is selling better than expected, and I don’t need to figure out how to sell more.” Most authors express the opposite. “How do I sell more books?” In talking with authors about their books and their marketing or lack...