by Lois Hoffman | May 18, 2023 | Book Marketing, Book Publishing
News just broke of the KDP price increase. It has many authors wondering what that means for them. It was inevitable, given the increase in paper pricing and global inflation in general. IngramSpark raised its pricing in November 2021, and it was only a matter of time... 
by Kim Flodin | Jan 19, 2023 | Book Marketing, Book Publishing
There is no better time than now to get your self-published book converted into an audiobook. According to Writers Digest, “audiobooks are predicted to become a $19 billion dollar industry by 2027.” However, many self-published authors don’t know where to start when... 
by Lois Hoffman | Aug 18, 2022 | Book Marketing, Book Publishing
What is a pre-order? Setting up a pre-order for your book allows you to make it available for sale on Amazon (and other channels) up to one year before the book is released. Amazon generates a pre-order sales page for customers to pre-order your book and receive it or... 
by Lois Hoffman | Aug 11, 2022 | Book Marketing, Book Publishing
Price is a crucial factor in determining a book’s success. Many authors are tempted to set their book prices high to maximize royalties and/or recoup publishing costs. Conversely, some are so eager to move their books, that they price them too low to generate enough... 
by Lois Hoffman | May 12, 2022 | Book Marketing, Book Publishing
In addition to print books, many authors also choose to publish ebook versions of their books or exclusively publish ebooks. Although print books remain king, ebook readership continues to rise. Ebooks are less expensive to produce, have a wider choice of distribution... 
by Lois Hoffman | Oct 21, 2021 | Book Publishing, children's books
Artwork and graphics play a key role in any book, especially children’s picture books, where illustrations often carry equal weight to the text. Writers focus on words, and sometimes we tend to forget the importance of artwork in complementing those words. That holds...
