811, 2016

7 Obstacles to Selling Your Book

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I’ve yet to talk with an author that says, “My book is selling better than expected and I don’t need to figure out how to sell more.” Most authors express the opposite. “How do I sell more books?”

In talking with authors about their books and their marketing or lack of it, there are similarities that arise that get in the way of improving sales. Many of these issues could have been resolved before the book was written and published and some are post-publication fixes. This isn’t an exhaustive list. Check back next week for part 2 when I discuss the obstacles an author faces personally when selling their book. For now, let’s talk about the 7 obstacles to selling your book.

No market

One reason a book may not sell well is […]

2405, 2016

Table of Contents is Key to Promote Your Book

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In the few weeks since my latest book, Write a Book Grow Your Business came out, I’ve taken a break from writing the next one, but began looking for new ways to use the information I’ve spent so much time writing. I’ve had the luxury of a few extra hours of free time to read. A lot. In reading books about speaking, creating online courses, and various promotion and marketing opportunities, I already have everything I need to expand my reach to help more people find their voice. The months spent writing and publishing can now be used to promote my book(s) and has new life in other forms. The table of contents holds the key to unlock other income-generating channels. So, if you need more reasons to write your […]