I’ve yet to talk with an author that says, “My book is selling better than expected and I don’t need to figure out how to sell more.” Most authors express the opposite. “How do I sell more books?”
In talking with authors about their books and their marketing or lack of it, there are similarities that arise that get in the way of improving sales. Many of these issues could have been resolved before the book was written and published and some are post-publication fixes. This isn’t an exhaustive list. Check back next week for part 2 when I discuss the obstacles an author faces personally when selling their book. For now, let’s talk about the 7 obstacles to selling your book.
One reason a book may not sell well is […]