2903, 2017

How to Frame Your Book

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Let’s say you’ve got an idea for your nonfiction book, but you don’t know exactly how you’ll write it. You need a framework to give structure to your book and help sell it, too. Although you can probably build a house by hammering boards together, it’s more effective and efficient to build the frame first and then include the walls before you fill out the interior.

The framework for the book is WHAT you say and HOW you say it. Here are some ideas to find the best way to present your book. The most effective way to find great ideas is to brainstorm them. If you need some help with how to brainstorm a book idea, or anything really, check out my post 6 Ways to Brainstorm Your Book.

You’ll find […]

1110, 2016

7 Mistakes to Avoid When Blogging Your Book

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There are a lot of bloggers out there eager to take their writing to the next level. It’s logical that they are poised to become the next authors in their area of expertise. Unfortunately, many fail to make a successful transition because it’s not a perfect translation between blog and book. There are two ways to approach blogging your book:

  • Take your blog posts and compile the posts into a book
  • Outline a book and write blog posts as you are writing

I’ll tackle the former because this tends to trip people up the most. Here are the 7 most common mistakes by bloggers making the transition to writing a book.

  1. No clear purpose for the book
  2. Failure to target a specific audience
  3. Unclear value-added proposition for the reader
  4. Lack of structure
  5. Reads […]
706, 2016

5 Keys to Successfully Write a Book

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Of all of the steps it takes to successfully write a book, these are my top five things you must consider.

1. Clarify why you are writing it

The most important part of writing a book comes long before you’ve penned a single word—finding your why. There are many reasons people write: to gain credibility, establish expertise, express their views, heal, inspire, promote, entertain, among a multitude of other reasons. Your first job is to determine exactly why you are writing it. If your goal is to make sense of your struggles or share a family history, your approach to writing and subsequent marketing efforts will be different than if you are using it as a marketing tool to promote your business. Clarifying your why will determine your budget for the project instead […]