How to Create a Speaker One-Sheet

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The beauty of being a writer is the diversity of opportunities it presents. Many writers and authors teach workshops, offer editing services, mentor or coach other writers, meet readers at book signings and book fairs, and speak. If your first reaction to speaking isn’t “YIKES,” you need a speaker one-sheet to attract and convince event organizers to hire you.

A speaker one-sheet is a two-page (one sheet) advertisement of your personality, speaking topics, and benefits to the audience. It’s one of the best marketing assets in your toolbox to get in front of decision makers charged with finding engaging, relevant speakers for their event. Your job is to convince them that you are the one they should, no, NEED to hire.

According to Karen Saunders, a speaker one-sheet should answer these […]